Have you picked up this week’s issue of LOOK magazine If so, you’ll have seen the amazing interview and shoot with The Saturdays superstar, Mollie King. She was lusting after a brand new label that she wore on the shoot, and it’s set our fashionista hearts racing, too.
Jaded London is a new streetwear brand that we predict is going to be HUGE! Very cool, very street, and very – dare we say it – Cara Delevingne, we couldn’t wait to check out the collection when it launched yesterday. The unisex printed clothing is made with clever techno-scuba fabric, which basically means it doesn’t crease, ever! With cropped jumpers starting at £35 and cool sweats at £45, it’s an affordable way to dip into the prints trend for autumn. For more information, check out www.jadedldn.com. Get a sneak peek behind the scenes of the shoot from the look book below!